Cereal for Dinner

The category has a lot of 
tailwinds to it, and when
overall, when you zoom out,
when you look at it
over a quarter, over the last year,
even as we enter 2024,
we're seeing a good stability
across the category.

And we're one of the
beneficiaries of that.
And we think there's
a variety of reasons.
You talked about weather
you talked about other things.
Where we go to on the top of that
would be the consumers under pressure.

This category is quite affordable.
We talked in our prepared remarks, Andrew,
about how a bowl of cereal
with milk and fruit
is under a dollar.
You could see people trading into --
consumers trading into our category.
So we do think there's a lot of tailwinds
for the category,
but we're actually quite pleased
with the way the category is performing.

--
Gary Pilnick, Kellogg CEO, Q4 2023 Investor Earnings Call

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